It’s all about love
Hi, I am Carla.
I am a seasoned marcomms and business management professional, and amongst other things, I am also traditionally trained in upholstery and certified by The Association of Master Upholsterers & Soft Furnishings.
I take an active interest in social entrepreneurship, circular economy, sustainability and heritage and craftmanship. I graduated from the Cambridge University and the Cambridge Institute of Sustainability Leadership in Circular Economy Strategies, and Sustainability Leadership.
I launched aCADEIREIRA seven years ago, a government award winning project with a social and environmental mission that was born from a desire to do something that combined purpose, creativity and entrepreneurship. In our West London atelier we teach ‘haute couture’ for sitting furniture.
Despite being super busy with my marketing consultancy work during lockdown, that time brought my attention to the fact that things had to change to fit in a new focus for me: teaching and mentoring. The learnings from my seven years as a small business owner were the drivers for my new marketing coaching business for people wanting to start a side hustle (successfully!) and get financial freedom.